SEO... Reach Out To Potential Customers Online

It is very important to know what SEO is and when it comes into the picture. It is a worldwide practice which has been used to improve a particular website's ranking on the Search Engines, like Google, Yahoo, Bing and there are many others. To consider your website for specified search terms it is definitely important that the content is well researched and optimized with selected keywords. This practice is well known as "onsite" SEO.

The important aspect is, it requires some knowledge for making sure that you have set up your website with the correct Meta page titles, Meta tags, page headings, image 'ALT' tags, file names and content. And the most important thing is you need to place your keywords, key-phrases with well optimized content.

When the search engine crawls on your website then it looks for the navigation structure of the website and folder structure as well. It is very important that you organize your website before publishing it. It's good practice that you optimize your code in such a way that most important sections of the website can be read easily by the user. There are a few good programs that will assist you with SEO and I'll direct you to one that I use and recommend at the end of this post.

There is one good technique called link building which is very popular to get a high ranking. This technique is linking your website with many other websites. The links which your site will get from other sites will act as a vote to your web site. This is the way by which Google ranks each website by looking at other websites who have a link pointing back to your site. There are other techniques like submitting websites to directories, submitting articles and press releases, Social networking. All these techniques will help you to get quality links to your website.

The above mentioned SEO techniques are mainly divided in two parts "on-site" and "off-site" optimization. Onsite optimization is a technique where you will take care of website structure, content, code optimization, and directory structure. In off site optimization you will take care of link building by directory submission, Article writing, Blogs etc.

It will be good for you to do some research and understand search engine techniques to rank each website. There are many parameters which search engines take into account to rank websites.

I use a very good system created by my very good friend and mentor, Sean Supplee, and it's called Take Action SEO. I highly recommend it and it's a very low cost program that will assist you in understanding SEO and guide you to the techniques that will work for you.

Until next time, I wish you peace and easy traveling on YOUR Success Avenues. Randy Ritter

Product Review: Traffic Resort

Traffic Resort is a new site that says it guarantees more CONVERTING web visitors and online advertising with very little effort or cost. So I decided to put it to the test...

My first impression was the site looks professional and clean, with an attractive look and feel. It is easy to read and understand. Joining the site was easy and painless--they do offer 2 upgrade options but they are not required to gain the benefits.

The Members Area is very well laid out and intuitive--I could figure out what to do after only a few minutes and was able to get up and running in less than 5 minutes. Inside the site, you create links and ads--the links you simply enter any URL links you use into the generator and it transforms them into "Traffic Resort" links. You create ads for anything you want to promote using the Traffic Resort Ad Generator, which is very easy to use. You can create as many links and as many ads as you like. And they are organized in a logical way--links are displayed in the order you create them but also your 5 most recent links appear on the main page for quick reference. Also, since the link generator is the tool you'll use most, it is also right at the top of the main page when you login. Very smart!

After you've created at least 1 link and 1 ad you can start to generate traffic. Just use and promote the new Traffic Resort link instead of the original source link you had. Every time the Traffic Resort link is clicked, the page loads followed by a cool slide-up ad window at the bottom. It displays an ad PLUS an image with your affiliate link that goes back to Traffic Resort. So if anyone clicks the Traffic Resort image they see the site, and if they signup they become your referral. It's a great viral feature because you can build referrals without even trying to just by using the site.

Now every time the ad window displays (your Traffic Resort links get clicked) you earn credits that get YOUR ad displayed in the ad windows when other members' links get clicked. So the more clicks, the more times your ads get displayed.

And this works virally--meaning as you make referrals into Traffic Resort (either by promoting it or just using it and visitors click the Traffic Resort image on the ad window to join) you also earn ad credits on THEIR link clicks. And this works up to 5 levels deep. So you can create a massive amount of free ad views and web traffic by referring others to Traffic Resort also.

I didn't get to test the full effect of a big downline yet (I just got the tool) but I can tell you the rest of the site works exactly as stated--my links got clicked, I earned credits, and my ads got displayed. Traffic Resort even tracked my results so I know how many clicks and how many ad displays. That was an impressive unadvertised extra feature.

There is one more benefit and feature which might be the best of them all--downline emailing. You can email your downline with offers, promotions, or whatever you like, and here is where Traffic Resort really shines. They took time to make the emailing often enough that it's valuable as a user, but no so often that it's a burden to your downline. But the best part about this feature (and actually the credit earning too) is that it tells you exactly how long until you can mail again. Now THAT's cool.

Overall I have to say I am impressed with Traffic Resort. It is simple yet powerful, and delivers on its promises. Highly recommended to anyone who wants to increase traffic and advertising.

See it and join here:

http://trafficresort.com/aff/784

Yours Truly on the Success Avenues

Randy Ritter

5 Mistakes That Drive Your Prospects Away From Your Website

Some websites are very informative, interesting and they make you feel good. They are easy to navigate and you also get very useful information on them. Conversely, there are some websites which are very repulsive, boring or confusing. Some of these websites may have so many graphics or some have a very unappealing layout. These websites are not good for a business. Is your website driving your visitors away?

Your website makes or breaks your online business. A good and professionally designed website will bring you a lot of customers and sales and make your online business.

What common mistakes drive visitors away from a website?

1. Confusing websites.

These are the websites which, when you visit them, you just can not tell what is on offer. The layout is not efficient, and you can not easily navigate the site. For some websites, the website name, URL and blog names do not reflect the website's focus. These websites can also have a lot of products and services on offer that are not focused. Make sure that your website, as well as services and products you offer are as focused as possible. If you want to offer a range of products in your online business and want to sell them from one website; make sure that they are related and be creative in the way you present them on your website.

2. A 'mirror image' template that is similar to other websites.

There are a lot of these 'website in a box' offers; although they make things easy for you since you get a ready-to-go website for your online business - they are not good for your business in the long term. Online customers do not want to see exactly the same website layout over and over. It is highly recommended that you hire someone to tweak and adjust your template to personalize it and make it your own. Personalize your online business' website and be different!

3. Too many, and hard to load graphics.

For many people websites with graphics that sing and dance are just annoying and unprofessional. These graphics do not add much to your website in terms of search engine rankings or user-friendliness, and are not therefore useful for your online business. What you need most on your website is unique, relevant and high quality content. A sleek layout that makes it clear and easy how to navigate the website is essential for your online business.

4. Ineffective use of keywords and phrases.

This is essential for your visibility on search engines. Make sure that your website is well optimized.

5. A website that lacks any 'benefits' to prospects.

The internet is supposed to be full of useful and helpful information. Although you are selling your online business' services or products mainly, your website must also offer the reader high quality unique information. Also, if you offer an e-zine or e-course on your website, it must also offer some useful information. It is also recommended that you get creative and offer many other 'stuff' that relates to your website. The idea is to make visitors want to bookmark your website and want to come back again. This is very important for your online business.

Your website is very important for your success online. Make sure that all the links are functional. Your website must be informative and easy to navigate. You must also offer various ways for payment processing for your customers. It pays to hire someone to design or adjust your website for you.

If you want to succeed online, avoid these common website mistakes.

To Your Success

Randy Ritter

P.S. Do It Yourself Splashpage Kreations you have to see to believe! I highly recommend AdKreator! Try It Now FREE! http://tinyurl.com/o7yh8a

(Portions Courtesy Khemal Dole http://www.PaychecksDirect.com)

Are You a Victim of These Outdated "Marketing Tips?

Everybody wants to know about the latest and greatest "internet marketing tips" - but there's a problem. Almost everything you read is sorely outdated!

Search engines come up with new ways to make you work harder for that coveted top ranking, making you pay more for your best keywords. Banner ads have a pathetically low conversion rate and buying text links just flat out doesn't work anymore.

If you're struggling to stay afloat in the online marketing game - you're not alone. Countless people have lost hundreds - even thousands of dollars - all trying to find the next "big thing" in web promotion.

This time though, I've found it. It's called HeaderLinks and is a unique way of advertising that puts YOUR ads at the top of other people's websites - so it's the first thing their visitors see!

In a nutshell, you'll be promoting your affiliate links the way you always have - except you'll be earning valuable advertising credits that you can use to promote your product at the top of other people's pages!

HeaderLinks is free to join, which means you never pay "per click" or "per conversion". I guarantee you'll love HeaderLinks so much, you'll tell anyone and everyone you know about it.

The best part is, when you do - YOU get rewarded! We'll double your ad credits for every person you refer who signs up for HeaderLinks - plus give you extra credits for every person THEY refer too!

As you can see, this is an easy, quick and sure-fire way to build up your advertising exposure and marketing reach in ways you couldn't until now!

Try getting results like that from a pay-per-click campaign or a banner ad! Click here to sign up and get started in minutes - not days!

To YOUR Massive Success,

Randy Ritter

The Top Six Ways to Stay Motivated

Hello again!~ First, let me apologize for not posting for the last few weeks.

I had some other projects taking most of my attention, but still I should have taken the time to make a post or two. (Makes note to not procrastinate) :))

I found this great article by Chris Widener and I wanted to share some of it with you this week....so Heeeeeere's Chris!!!

I receive many emails from people that basically ask the same question: How can I keep myself motivated long term? This seems to be quite a common dilemma for many people so I want to address it because it can be done! Here are my tips for staying motivated:

Get motivated every day.

Zig Ziglar was once confronted about being a "motivational speaker." The guy said to him, "You guys come and get people hyped up and then you leave and the motivation goes away. It doesn't last, and then you have to get motivated again." Zig reminded the gentleman that baths are the same way but we think it is a good idea to take a bath every day!

It is true that motivation doesn't last.

We have to renew it each and every day. That is okay. It doesn't make motivation a bad thing. We simply have to realize that if we want to stay motivated over the long term, it is something we will have to apply to ourselves each and every day.

Have a vision for your life.

The root word of motivation is "motive." The definition of motive is, "A reason to act." This is the cognitive or rational side of motivation. It is your vision. You have to have a vision that is big enough to motivate you. If you are making $50,000 a year, it isn't going to motivate you to set your goal at $52,000 a year. You just won't get motivated for that because the reward isn't enough. Maybe $70,000 a year would work for you. Set out a vision and a strategy for getting there. Have a plan and work the plan.

Fuel your passion.

Much of motivation is emotional. I don't know quite how it works but I do know THAT it works. Emotion is a powerful force in getting us going. Passion is an emotion, so fuel your passion. "Well, I like to work on logic," you may say. Great, now work on your passion. Set yourself on a course to have a consuming desire for your goal, whatever it is. Do whatever you can to feel the emotion and use it to your advantage!

Work hard enough to get results.

You can build on your motivation by getting results. The harder you work, the more results you will get and the more results you get, the more you will be motivated to get more. These things all build on one another. If you want to lose weight, then lose the first few pounds. When the belt moves to the next notch you will get fired up to get it to the notch beyond that!

Put good materials into your mind.

I can't say this enough - listen to tapes. I still listen to tapes regularly. I buy tape clubs from other speakers and I learn and grow. Their successes motivate me to get my own successes! Read good books. Read books that teach you new ideas and skills. Read books that tell the stories of successful people. Buy them, read them, and get motivated! Buy great music and listen to it. I just did a spinning class at the club today. Whenever a good song came on I was actually able to get motivated to ride faster! It gets you going and motivates you!

Ride the momentum when it comes.

Sometimes you will just be clicking and sometimes you won't. That is okay. It is the cycle of life. When you aren't clicking, plug away. When you are clicking, pour it on because momentum will help you get larger gains in a shorter period of time with less energy. That is the momentum Equation! When you are feeling good about how your work is going, ride the momentum and get as much out of it as you can!

These are the top six ways to stay motivated:

Get motivated every day.

Have a vision for your life.

Fuel your passion.

Work hard enough to get results.

Put good materials into your mind.

Ride the momentum when it comes.

These are simple principles, that when you put them to work regularly, will change your life by keeping you motivated all the time! Get going!

Thanks gang....back with you soon!

Randy Ritter

P.S. Need more exposure of your businesses? More traffic to your website? Send your website traffic to the TOP! Click Here

About The Author:

Chris Widener is a popular speaker and writer as well as the President of Made for Success, a company helping individuals and organizations turn their potential into performance, succeed in every area of their lives and achieve their dreams.

(portions courtesy Chris Widener)

What Is A Traffic Exchange?

A Traffic Exchange or Hit Exchange as they are also known is a real Traffic Alternative. Basically you receive exposure for your own web site, banner ads, and even text links by viewing the sites and ads of other people.

Before you click away if you are thinking I do not have time to view other peoples sites, I must tell you that you do not have to as all exchanges sell advertising so if your short on time you can buy ads without any work.

These programs provide you with a very powerful and cost effective way of :

- Putting your product or service in front of a very diverse audience - Seeing what other folks are promoting - Getting an idea of how your competition is targeting their campaigns - Branding your name, gather leads, and yes, even make sales

Traffic Exchanges are member based, so you must open an account with each exchange you intend to use. This is a simple task that can be completed in just a couple of minutes, and for FREE exchanges it costs nothing to join.

Traffic Exchanges operate on a credit system. Members earn credits by participating in a variety of ways, and then "spend" these credits on website visitors to their own pages, banner ad impressions, text links, and in some cases, even email advert's.

By maintaining active memberships in a few good exchanges, you can generate a tremendous flow of traffic for any web site you wish to advertise. When used properly, these resources are an excellent way to promote just about anything.

So now you know the basics on what a Traffic Exchange is you will need to know what types of exchanges to use.

There are Manual Traffic Exchanges and Auto Surf Traffic Exchanges:

Manual - These are the exchanges that I always use as you have to click to the next site after so many seconds. This means you have to see the page to click.

AutoSurf - I stay away from these as members can just switch on and leave it scrolling from site to site while say making a cup of coffee, No one need actually see your page and in my experience many if not all don't.

You can have combination exchanges that have both but they tend to be avoided by myself.

Now you know the two types of exchanges you must now choose a FREE or PAID Exchange.

FREE - A Free exchange costs nothing to join or use and is a great free advertising resource.

I belong to over 40 FREE Exchanges.

PAID or PRO A Paid exchange or PRO exchange as they are also known requires a one time joining fee to join but this can be good as you know that every person using the exchange has actually put their hand in their pocket and spent some money online. These in my view produce better results than the free exchanges but generally have a lot less members so not as wide a reach.

(Courtesy of Steve Ayling.com)

Check out Steve's traffic exchange HERE

CLICK HERE for another great source for info on using traffic exchanges from my very good friend, Sunny Suggs.

You may want to join her traffic exchange so CLICK HERE

Speaking of traffic exchanges,(prepare for a shameless plug from Yours Truly!). I'll be launching my new traffic exchange, TopFlightTraffic, very soon. To find out the exact launch date and time GO HERE

I'll give you a link to join TFT very soon as well.

Leading you to quality tools and resources on your Success Avenues,

Randy Ritter

P.S. To find some more of my favorite traffic exchanges GO HERE and don't forget to sign up for some free training while you're there!

How Do You Know When You're Middle Age?

Middle age is a time in life we want to forget, ignore, avoid, or put off for at least another twenty years. How do you know when you're middle age?

I'm going to put an ad in the local newspaper's LOST & FOUND column to find out where 2008 went. I don't know. I don't know when years started to have only eight months.It must have been when hours started to have only forty minutes. What I do know is that all of us will have something in common in 2009, no matter how fast the year passes. We will all be a year older. I, like everyone else, want to live healthfully and happily to a very old age; but presently I'm dealing with middle age.

According to statistics, the average life expectancy is now 77.6, which means middle age would be 38.8. The dictionary is more generous. Using the euphemism "adulthood", it defines this time as the years between 40 and 65. Of course, with 50 being the new 40 and 70 being the new 50, who knows anymore. My personal definition is 10 years older than I am.

However, we can't fool ourselves. We know when we're "mature", which is another one of the dictionary's euphemisms. It's when we start fighting the signs of aging. We diet, exercise and dye our hair. Men stop tucking their shirts in and women pray for sack dresses to come back into style.

A man knows he's "no longer young" when the weight of the world falls from his shoulders to his love handles. For women it falls to their hips. It's the time in our lives when the only thing we don't have trouble hearing is our bones creaking when we stand up. It's the time when fortune tellers read the lines in our faces instead of the lines in our palms. It's when men start hoping that jogging their memories counts as exercise and women are tempted to mix fabric softener with face cream to get rid of wrinkles.

But let's look on the bright side. Yes, there is a bright side. With middle age comes the wisdom and experience which helps us to better understand the world. Of course, being better able to understand the world is Mother Nature's way of compensating us for not being able to see the world without glasses.

When I was a teenager, I thought middle age was old. Now I think teenagers are too young to know what it is. Now I don't think it's old. I think it's just older. In fact, because I'm going to be a day older tomorrow, I'm going to enjoy being a younger person today.

(Courtesy of Knight Pierce Hirst) http://knightwatch.typepad.com

Together in Humor on the Success Avenues :),

Randy Ritter

If you missed getting the Free Success Tool from my last blog post CLICK HERE